Kate Risker is to events what Cheryl Cole is to handbags.

Kate knows how to make things stick in people's minds. Not by chucking darts at their heads, but by organising unforgettable live events for the company GSP. She's really good at it and has an awful lot of useful contacts. Putting on events, or stunts, is a great way of getting a campaign noticed, both by the people at the event and by the people who read all that lovely - and free - press coverage. This only works if the event is really unusual and makes people scratch their heads, laugh and/or nod appreciatively. So, we asked Kate to be one of our experts to help out with all that. She said yes because she's an extremely nice lady. Be excited, Battlefronters – be very excited!